Ever wonder exactly what it is that women like about “bad boys”? Didn’t their mother’s warn them?

Sure they did.

That’s part of the allure – bad boys are taboo, forbidden. To some women, dating a bad boy is a way to thumb their nose at convention (aka Mom and Dad’s values). And for many women, bad boys offer the thrill of the ever-present hint of danger.

You’ll note our emphasis on the word HINT.

News Flash: Normal women are looking for somebody with an edge…not somebody with a “rap sheet” at the local police department.

Your challenge is to walk the line between being a bad boy and a bad egg. But armed with our femme-friendly insights, we think all you good boys out there will start getting your share of what the bad boys are getting – the girls!

News Flash: Women are a lot like men.

When a woman feels uninteresting or finds her life boring, she looks for a bad boy to make her feel like she’s on the cutting edge again. If he’s wild and wooly and hanging out with HER, certainly the world must see that she’s still young and sexy and worth pursuing.

Bad boys exude confidence and power. What are YOU giving off?

DRAMA VS. COMEDY

Although many women give “sense of humor” as one of the most important qualities they look for in a man, the truth is that it’s drama, not comedy that they really love.

News Flash: There’s a reason you take your honey to a Friday night horror flick and not The 3 Stooges

Drama is exciting, and what’s exciting is stimulating. And what’s stimulating…well you get where this is going. Bad boys know that the unexpected is a particularly useful tool for creating drama, and they use it for all it’s worth to keep women deliciously off-balance.

Cash in on this concept by making a middle-of-the-night phone call to your girlfriend or bundling your wife up at 11:55PM for a midnight ride to a local Lover’s Lane. The women in your life may grumble to your face, but behind your back, they’ll be singing a different tune.

THE CHALLENGE

Before there was a Mr. Fix-it, there was undoubtedly a Ms. Fix-It. Since the dawn of time, women have been on a quest for self-improvement – prettier hands through henna, better figures through weight loss, sweeter faces through Botox and nip-‘n’-tuck.

News Flash: To a renovation specialist, everything could use a little sprucing up.

As a general rule, the “honeymoon” period of a new relationship is about 90 days. For 3 months, she’ll be blinded by the dazzle of “new love.” But before you know it, the make-over has begun, and the effort to soften her lover’s rough spots and sharp edges will begin in earnest.

A bad boy gives his woman lots of areas where she can help him improve: maybe he never calls when he’s going to be late, leaves his clothes in a heap for 2 weeks at a time, or thinks gourmet dining is a pizza from Domino’s and a bottle of Heineken (“Continental Cuisine and Imported Spirits”). And the bigger the fault, the more pleasure she’ll have in correcting it.

So take a tip from bad boys everywhere – be yourself! She’ll love you for it.